A New Look for the DLN: The Brand We are delighted to introduce a fresh visual identity for the Design Leadership Network. Equally inspired by classicism and modernism, and gesturing toward the hand drawn, our new look embodies the spirit of design integrity that animates the DLN community. “To create our graphic system, we partnered with __studiosamuel__, a Paris-based creative agency that shares our passion for building an organizational brand with a humane outlook,” says michaeldiazgriffith, DLN Executive Director and COO. “Refined and timeless, yet also stylish and audacious, our new look shifts between registers as easily as our Members and Partners slip between business casual and black tie. The result is a brand that plays well with others across a wide range of applications.” The design process drew on expressions of American ingenuity and European elegance, supported—and inspired—by hand drawing. Custom illustrations, including works by our Members, will be a mainstay of th...