In 2023, the term “European Summer” was everywhere. It was a summer of high prices, overtourism, and TikTok and Instagram feeds overrun with people posting from Italy. But there's an entire world to explore, and specifically, a few cities where you can have similar but ultimately totally unique (and less crowded) experiences. So say goodbye to European Summer—we predict Latin American Summer is going to have its moment. ⁠ ⁠ It’s not that Latin American travel isn't already popular, of course. But tourism data suggests it’s growing (including a 48% increase of visitors to Argentina in just one year), and the marketing power of TikTok is strong: The hashtag #LatinAmericaTravel has 5.5 million videos, and specific countries like Guatemala boast even higher numbers. These countries are filled with rich histories, world-class museums, unparalleled outdoor adventure, and some of the best food on the planet—plus, getting there is a bit more affordable. Flights to more northern countries like ...