Rayquan Smith, an athlete at Virginia State playing football and running track, has received almost 100 NIL brand deals. In this article, Smith specifically speaks about the life of a college athlete, training, taking classes, and working out, stating "you don't have time for a regular job." Smith continues, telling his story about how he didn't know much about NIL at the beginning, but one night, he reached out to 100 brands and eventually heard back from one. He now has over 85 brand deals and is known as the "King of NIL" having deals with Crocs, Coach, Body Armor, and many more big businesses, including some smaller Black-owned businesses.
Source: 12onyourside Riley Wyant
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