As a swimwear and skincare brand founder, Lori Harvey is a mogul in the making and we’re officially welcoming her as a R O O K I E for the 60th anniversary issue of SI Swimsuit! 👙 “Lori Harvey embodies the essence of empowerment with her unwavering authenticity. A trailblazer in both fashion and beauty, she exudes confidence, proving that dedication, creativity and fearlessness are the driving force behind building an extraordinary legacy. We couldn’t be more excited to announce Lori as a Rookie for the 60th Anniversary Issue contributing to the ongoing evolution of our brand as we continue to leave an indelible mark on the world of fashion and media. We remain unwavering in our commitment to delivering the milestone issue in May.” - mj_day See loriharvey’s first few official images captured in Mexico by none other than yutsai88 at the link in our bio. #SISwim24