“Build a relationship with a journalist!” they say.
But WTF does that mean?
I remember thinking exactly that back in 2016 when I started networking with the media.
“I’m not flippin Samantha Jones in big gold jewellery and fur coats swanning down Park Avenue.”
But then I did it.
I landed 12 media features in 14 months in places like Harvard Business Review, Cosmopolitan, The Telegraph, Sunday Times Style, Red Magazine, Guardian.
How the f**k did I do it?
I applied the one trick I used in my 17 year Management Consulting career in the city. (No, that’s not it!).
It’s so simple yet OVERLOOKED the WHOLE time.
I can’t believe people don’t do It more often.
Like every day.
Want to know what it is?
Read today’s email on my list (if you’re on the list!).
And if you’re not DM me – “Give it to me!” and I’ll add send it to you.
Photo = charlottegrayphoto
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