🚨FOS EXCLUSIVE🚨 With Barstool Sports continuing to generate premier engagement numbers among sports media companies, CEO @erika.nardini breaks down their general content strategy for us at IEG 2018. Huge thanks to Erika for taking the time out to speak with us. . . . #vivalastool #barstoolsports #ieg #ieg2018 #contentstrategy #sportsmedia #fos #frontofficesports #sportsbiz #sportsbusiness #sportsmarketing