Tour Tuesday: Erwin Center for Brand Communications
This practitioner-based educational program for aspiring brand communications professionals equips students with the training and resources to step straight from the classroom into an agency brand team through a Brand Communication minor. Some of its methods include:
-A “teaching hospital” curriculum model, combining traditional academic coursework with hands-on instruction from industry professionals.
-Interactive access to current industry tools.
-An experiential-learning environment for students to learn by doing.
-Engagement with varying disciplines like:
•Advertising.
•Marketing.
•Creative development.
•Analytics.
-Application of communications principles to real-life client and agency challenges.
-Cadency, a student-led brand communications agency, works with real clients, offering support in account management, art direction and design, social media strategy and more!
Check out our Story for a tour of th...