We’re proud and grateful that Teremana Tequila has become the most successful spirit launch in history — with record breaking sales that created a new paradigm in the spirits industry. We do our best to keep our finger on the pulse of our “North Star” which will always be our consumers. As Maya alludes to, there’s nothing traditional about our brand ethos and approach to marketing, just as there’s nothing traditional about my relationship with my #1 boss ~ the people. That’s been one of the keys to our Seven Bucks Co’s success 🙏🏾 🔑 Tequila of the people. #lasry #cmo #teremanatalk #bahr👁