Special thanks to Vance Gulliksen, Senior News Desk Manager for Carnival Cruise Line and Josie Gulliksen, Freelance Writer for coming by our PR Writing Class this week to talk about PR pitching and what it takes to get coverage by news media. #UMPR #UMPublicRelations #PRWriting #HigherEd #PRhighered #UMSoC #UM #PRrocks