PROJECT SPOTLIGHT: Uniroyal This semester, Cadency has the opportunity to continue the erwincenterCU partnership with Uniroyal Tires. We are working with them on developing insights to help the brand reach younger consumers. Our unique position as a Gen-Z agency allows us to dive deeper and help brands like Uniroyal better understand and connect with the fastest growing consumer base in the world. It is such an amazing experience being able to work with brands like Uniroyal and we are so excited to watch this project continue to develop. #clemsonmeansbusiness #uniroyal #erwincentercu #cadency