*Considering Satya in marketing your yoga business*
Do you have to do yoga in a bikini (or just board shorts for the guys) on a beach to get any type of social media following?
NO.
It’s true. There are some people out there who have grown to be online yoga superstars because of sharing advanced yoga poses in a bikini on a beach instagram pics.
But you don’t have to*. There are other (and maybe better) ways to connect with your students and online followers. We can even reflect on the yama, Satya, to consider what it means to show up honestly when marketing ourselves in the online world.
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