Making history. Introducing the SoCal Challenge Collective: our very own NIL organization to benefit participating Student - Athletes is in the works! This. Is. The. Future. 💸💯🏀 🚨 READ MORE ABOUT IT IN THE ARTICLE(S) LINKED IN OUR BIO! 🚨 #NCAABasketball #SoCalChallenge #BigWestHoops #BucketsAndBeaches #NIL #ForTheAthletes #Big10hoops #CollegeHoopsDigest #CollegeHoops #d1basketball #BasketballTournament #PaidAthletes #MakingHistory