"We have always been committed to playing a strong and competitive non-conference schedule and the SoCal Challenge helps us achieve that goal. This multi-team event allows us to play three games against some high-level teams in beautiful Southern California. It will be a great experience for our student-athletes and a destination that our fans can travel to and enjoy.” – Mark Madsen, Head Coach, Utah Valley University Former NBA player, Coach Mark is described as authentic and sincere, but with a hustle that's hard to beat. Watch Mark "Mad Dog" Madsen lead his Wolverines on Nov 22 at #SoCalChallenge2021❕ --- GoUVU uvumbb madsen_mark UVU #GoUVU #UVU #utahvalleywolverines #coachspotlight #coachbasketball #coachleader #socal #jserra #sanjauncapistrano #socalevents #socalfall #CollegeBasketball #bballislife #WestCoastBasketball #basketballtournaments #collegebball #jserrabasketball #getbuckets #UVUalumni #ilovesocal #orangecountycalifornia #danapoint #sanclemente #anaheimsports #santa...