Two weeks ago, Instagram shared a post that detailed how the platform works, talking about the algorithm. One of the paragraphs focused on Reels and how they're ranked in the algorithm. mosseri said, "We survey people and ask whether they find a particular reel entertaining or funny." If you exist on Instagram, you need to be experimenting with Reels. They have become an important and valuable tool for creators to find discovery and new engagemnt from fans. If you swipe through, you will find a few examples of Reels we've made for clients. #instagram #reels