In the mid to late 1980s, Rolex went through a transitional period during which the firm heavily invested in building the prestigious brand image which remains the focal point of their marketing strategy today, with major upgrades on materials and techniques used in the production process. Therefore, models produced before the period would wear in a manner that is unseen in the newer models. The Submariner REF5513, for example, the lacquered dials of which would sometimes crack over time, resulting in what is now coined as a “Spider Dial”🕸, which is highly coveted among Rolex collectors in this current day. This Rolex REF5513 Submariner is now available on our #HongKong online watches sale for bidding until 30 April. Swipe left to see the close-up of the Spider Dial🕸. #sothebyswatches #rolex #rolexsubmariner #spiderdial #watchesofinstagram #hautehorlogerie #watchgeek #watchaddict #jumphour #montre #watchmania #hodinkee #watchfam