More than 50% of Black women say it's a challenge to find estheticians who understand their skin. Embracing diversity in skincare is crucial. Join us as we celebrate the 3rd annual National Black Estheticians' Week from February 22-28. SpaSho & the B.E.S.T. Association host the event to raise visibility of Black estheticians. Our very own VP of Marketing, Charity Hudnall, will be joining the virtual discussion this year. Register for NBEW and be sure to watch her live presentation, "Tech to Grow Your Esthetician Business," on 2/28 at 3pm EST. Link in bio! #nbew #nbew2022 #celebratingblackestheticians #nbewfacial #blackesthetician #blackestheticians #blackestheticiansdirectory #nbewcare