In 2016, New Balance became the title sponsor of the #NB5thAveMile (which trackjenny won for the 5th time) & the #NBBronx10M (won by kfconley). On December 12, the #NYRRRUNCENTER featuring the NB Run Hub, a community running center just south of Columbus Circle, opened for race number pickup, the 1 for You 1 for Youth program, and much more!