In 2010 Nebraska football beat Washington 56-21. Husker kicker Adi Kunalic had 5 touchbacks. But he almost missed the game completely. Crazy story about the first time Adi and I encountered the wild world of name, image, and likeness. 80/100 #Tweet100 Opendorse #NIL #Endorsements #AthleteMarketing #SportsMarketing #Entrepreneurship #Startup #SportsTech #AthleteTech #NameImageLikeness #AthleteEndorsements #CollegeSports