I completely underestimated how difficult this project would be. This was made possible by an incredibly talented team - AR artist yunuene and fashion designer babyalpaca Btw there are about 20 more steps and plenty other setbacks I left out. This is a somewhat abbreviated version, it was the most I could fit in the 90 second reels limit! There were multiple times throughout this where I thought this project was gonna get killed - either because of the client dropping out or because of our technical challenges. And keep in mind even though this story has a nice ending, there is selection bias at play - I only made this video because we finished the project. For everything you see posted on my feed, there are lots of project ghosts that never made it to completion. And that's okay too, an idea graveyard is all part of the healthy artistic process 🌱 Director karenxcheng AR artist yunuene Fashion Designer babyalpaca Reaction jncelee at VidCon BTS jonathangaurano Music “Cancel” by t...