New client work for puma !! I was so excited when they reached out b/c it has seriously been my dream to get Puma as a client. I grew up thinking their shoes were the coolest, so this is like a childhood dream.  I made this for the launch of their new PUMA x emoji® shoe collection. I’ll also be posting BTS and a tutorial for this in the next few days.  I’d been wanting to make a video that combines video editing with dancing. The challenge was to create a video using the emojis featured on their new shoe: 👍😂🤬🔥 It was a fun challenge to figure out a choreography that could integrate the emojis naturally, and figure out which moves visually interacted well with emojis #playwithemoji I iterated on the choreography over the course of a week, testing different moves as I went along, alternating back and forth between dancing and editing. I also made a male version of this video featuring princealifreez, since it’s a unisex shoe.  If you’re a brand reaching out for a product video,...