Every detail matters. 🟡 Looking back at The FUTURE OF JOY by BMW Design for Milan Design Week spotlighting the Vision Neue Klasse. Clear, elegant and timeless are the center of the new design language of BMW. The FUTURE OF JOY brought visitors on a journey to see, hear, feel, taste and smell the Neue Klasse, immersing them in the positive lightness of the next generation of BMW vehicles. #THEVisionNeueKlasse #BMWVisionNeueKlasseX #NeueKlasse #BMWDesign