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This right here is a mood board for a project we are currently jumping into that involves brand identity + content creation for a brand we currently cannot disclose. For those of you who don’t know, a mood board is a way to collect different creative information in order to prepare for a new project. It is a collection of visual assets that represents a brand’s visual identity. It contains inspo photos, colors, typography, patterns and shapes that make up a cohesive direction and can all fit on one page.These boards are extremely important for us and many designers to enable the client to see the design direction you are moving towards before investing hours upon hours into a design that may not be it. If your currently working on some mood boards for a client, or yourself, tag us and show us your process 🖤 #VACO #designer #moodboard #showtheprocess #brandidentity #multidisciplinarystudio
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