Introducing the Waco Barn Burners of our agency project, the ExHL. Having a little fun with locations as it was pointed out internally, “Its our league, why are we doing traditional markets?” . A non-traditional sports color palette paired with scalable marks creates a very recognizable brand. We threw an altered Waco logo as the secondary, and we are really digging the flames coming through the wood in the primary becoming the swash for the western style typography lockup. . This project is to sharpen our skills, and this brand we wanted to push to simplify our marks. We sort of had to do something with a barn, and we think this would create awesome fan engagement parody with the Responders. Get ready for some really fun jerseys and merchandise for this team brand. . #logo #sportsdesign #sports #design #sportsdesigns #logoconcept #vector #sportslogoinsirations #mascotlogo #logoinspirations #sportsbranding #branding #creative #smsports #graphicdesign #logodesign #teamlogo logosportidea...