Steve Jobs bought a new car every six months for decades of his life. He would purchase a black Porsche 911 and replace it six months later with an identical model.
This practice continued for many years before he switched over to the Mercedes-Benz SL55. The reason behind this was his dislike for license plates.
The state of California, at one point, did not require new vehicles to have a license plate for up to six months. Therefore, Jobs would lease a new vehicle every six months and then switch to a new model —a move that wouldn’t require him to ever need a license plate.
The loophole ended years later when the state of California made the switch to temporary license plates required at the time of a new vehicle sale.
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