On today’s episode of The Future Of Food Is You, it’s lily.geiger, founder of drinkfiglia, the nonalcoholic beverage brand she founded with the mission of changing drinking culture. ⁠ ⁠ Having grown up with a parent who battled alcoholism, Lily says she started Figlia “for those who are going zero-proof, for whatever reason.” She and host abenaanimsomuah discuss the story behind Figlia and how the values of community and philanthropy underpin the brand. ⁠ ⁠ Lily also explains how she aspires to help non-drinkers feel empowered to share their experiences via the brand. And, of course, don’t miss Lily’s voicemail to her future self.⁠ ⁠ Listen to this episode on apple, spotify, or wherever you get your podcasts! You can find show transcripts on cherrybombe.com.⁠ ⁠ If you’re interested in trying out Figlia for yourself, you can purchase directly from their website, drinkfiglia.com. If you’re in NYC, Figlia is now available at all NYC wholefoods.⁠ ⁠ 📸 by piomiostudio⁠ ⁠ #bombesquad #foodpo...