In celebration of the North Carolina men’s basketball team’s monumental NCAA Tournament run, fans flocked to Franklin Street to buy UNC gear to remember the March Madness victories.⁠ ⁠ Businesses like the Shrunken Head Boutique, Underground Printing and Chapel Hill Sportswear experienced an increase in merchandise sales as UNC progressed in the NCAA Tournament.⁠ ⁠ Although Shrunken Head, a UNC merchandise store that’s been on Franklin Street since 1969, has been closed since December 2021 due to flooding damage, it has also experienced a high volume of online and pick-up orders thanks to UNC's tournament run. It also held pop-up tables around Chapel Hill to remind people that they are still in operation even though they do not have a storefront. ⁠ ⁠ “It’s great to see a lot of people order for local pick-up from outside the store, which helped make up for some of the business we lost from being closed as well as a ton of people who ordered from us online,” Alana Loken, brand manager at...