I love Under Armour. Everything about this Brand. Everything about our family.” – And so begins my message to the UA family regarding the next chapter for our Brand. I started this run with my partner, Patrik Frisk, two and a half years ago that continued this Saturday at the Baltimore Marathon 5K (and his time was faster than mine, BTW). And on Sunday, Patrik and I met with our leadership team at Grandma’s House in Georgetown to announce my decision to name Patrik Frisk Chief Executive Officer of Under Armour effective ‪January 1, 2020‬. I couldn’t be more excited for our team. This Brand is not only very special, it’s very fortunate to have Patrik’s passion for the brand and his determination to win. To be clear, I am not retiring. UA is still my full-time job and my heart. In January I will assume the title of Executive Chairman and Brand Chief. And in my new role, I will be able to touch the areas that are closest to my heart: elevating product, amplification of the brand, and THE ...