Tis the season!! 🎶 For the past 3 days, I bet your #newsfeed has been FULL of Spotify Wrapped posts—just like mine. This #buzz catapulted their brand to incredible heights and made Spotify a #powerhouse in the music industry. When #SpotifyWrapped launches, users excitedly share their results with stunning branded content—unknowingly promoting the #brand and increasing Spotify’s reach through word of mouth marketing. And the #reward for Spotify truly is ten-fold. This clever annual #marketingcampaign serves up exactly what users want: #personalization. #Spotify wraps up nostalgia and gifts your favorite tunes in a bright animated package just in time for the #holidays. What’s your favorite part about the accidental holiday tradition with Spotify Wrapped? ——— #ShareTheLex #VisitLex #DigitalCreator #Marketing #SocialMediaManager #Freelance #ContentCreator #ContentStrategist #Blogger #SpotifyMusic #Holidays #HolidayMarketing #Marketing