This is the NIKKOR Z DX 12-28mm f/3.5-5.6 PZ VR, built for content creators. Why will you love adding this to your toolkit? - Versatile, ultra-wide-angle power zoom - Small and lightweight, so you can carry it everywhere and shoot handheld -11-speed programmable power-zoom for zooming in with precision and consistency. -It’s gimbal-friendly, and perfect for tabletop vlogging -The built-in VR for image stabilization counteracts shakiness for steadier videos, sharper photos, and better low-light performance - Perfectly pairs with a DX-format mirrorless camera like the Z 30 and Z fc. What will you capture with our new ultra-wide-angle power zoom lens? #NikonCreators #ZoomLens #VideoLens