Call It What You Want: Taylor Swift is a bona fide phenomenon. Earlier this month Brian Donovan, a sociology professor at the University of Kansas, made a TikTok to recruit people for his study of Taylor Swift fans. He couldn’t offer them money but promised “we’ll have a good conversation.” He expected maybe 20 email responses. He got over 2,000 in just a few days. He unleashed the Swifties. At KU, Donovan advises the Taylor Swift Society of fans. And next fall he will teach a class tentatively called “The Sociology of Taylor Swift.” He’s diving deep into the Fearless world of Swifties to see how the fandom operates and what people get from it. Read more about his research at the link in our bio. #Swifties #KansasNews #KansasCity #TaylorSwift #PopMusic