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Link in Bio. ⤴️ Michigan has overtaken California as the largest canna-market in the U.S., at least in terms of sales volume, according to data collected by multiple MJ market intelligence firms including headset_io and bdsa_insights. Both firms show Michigan surpassing California over the winter in pot product units sold. Sales volume is the total number of units sold by a business over a specific period of time, such as units sold in a month, quarter, or year. A “unit” can mean several different things, but in this case, it refers to a single or multipack MJ item that is purchased, big or small. But this is in terms of units, and #California is still a larger market than #Michigan in terms of dollars sold—by billions. CA sold $5.1 billion in adult-use products in 2023, while MI sold about $3 billion worth. There are some major differences between the two markets, including prices, the cost of doing biz, growth rate, and more. ━━━━━ For a deeper dive, visit HighTimes.com/news Repo...

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