We had an amazing morning at “Beyond the Buzz: How DEI in Production Elevates Creative Effectiveness” with Efrain Ayala of thisisreckitt , Taryn Crouthers of attndotcom, Derrick Johnson of naacp and our very own Shazzia Khan! In an industry that prides itself on creativity and innovation, the stark lack of diversity in the production ecosystem is not just a paradox; it’s a problem. Without conscious inclusion embedded throughout the production process, the industry risks undermining the vibrancy and impact it can have on culture. Our panelists touched on learnings and best practices from some of the world’s leading advertisers, showing us all how diversifying talent “behind the lens” elevates creative effectiveness and creates positive societal and business impact. Thank you for a meaningful conversation! #MeaningfulDifference #OneHavas #CannesLions2024 havas havashealthnetwork