A student-athlete's earning potential through their NIL can be valued by a number of factors, including player statistics, success in their sport, position and team, and overall recognizability. In addition to their athletic stats, there are external factors that also contribute to their overall NIL deal potential. ⁠ ⁠ These factors can include social media following, engagement, popularity and influence. This makes building a brand and knowing how to market your skills a critical part of leveraging your NIL as an athlete.⁠ ⁠ We provide a platform that allows you to take advantage of these factors and optimize on your potential, by receiving support, recognition, and sponsorship.⁠ ⁠ #NILdeal #nameimagelikeness #NIL100 #studentathlete #athleticcareer #earningpotential #NCAA #NIL