How Nebraska restaurant increased sales 2x by teaming up with Huskers offensive line:
1. Players created menu item
(earn % of sales)
2. Got swag to promote it
(wore to interview)
3. Media asked about it
(went viral locally)
4. Customers flocked
(#NILbraska) t.co/gXGWj5SXcd
https://twitter.com/Blake_Lawrence/status/1429135652227063813
Posted on Twitter/X ·
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