BMW Art Car Artist 15 Jenny Holzer brings her pioneering LED word art to the Guggenheim with ‘Jenny Holzer: Light Line’ 🔅 The exhibition reimagines Holzer’s 1989 installation at the Guggenheim, featuring LED signs and a selection of the artist's groundbreaking work from the 1970s to the present. See Holzer's words wrapped around the Guggenheim's iconic rotunda through September 29. #BMW #BMWArtCar #BMWV12LMR guggenheim jennyholzerstudio 📸: 1. Jenny Holzer, “Installation for the Solomon R. Guggenheim Museum,” 1989/2024. Text: “Truisms,” 1977–79. © 2024 Jenny Holzer, member Artists Rights Society (ARS), NY. Photo: Filip Wolak. 2. 15th Edition of the BMW Art Car by #JennyHolzer, 1999 BMW V12 LMR.