TODAY lifestyle and commerce contributor Jill Martin Brooks sits down with Chelsea Hirschhorn, the founder and CEO of Frida, the multibillion-dollar company equipping moms and dads with everything they need to take on parenthood. » Subscribe to TODAY: youtube.com/@TODAY About: TODAY brings you the latest headlines and expert tips on money, health and parenting. We wake up every morning to give you and your family all you need to start your day. If it matters to you, it matters to us. We are in the people business. Subscribe to our channel for exclusive TODAY archival footage & our original web series. Connect with TODAY Online! Visit TODAY's Website: today.com Find TODAY on Facebook: facebook.com/today Follow TODAY on Twitter: twitter.com/TODAYshow Follow TODAY on Instagram: instagram.com/todayshow » Stream TODAY All Day: today.com/allday About: TODAY All Day is a 24/7 streaming channel bringing you the top stori...