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In celebration of the School of Communications turning 21 – and the start of the NFL and college football seasons – we spoke with sports broadcaster wesdurham ‘88 about his predictions for the communications industry. “To paraphrase, the future is an open book – a lot of different things can happen. Conventional platforms are changing, and there are all different ways to consume it. It is most important to adjust and be flexible. We just had this pandemic, and ways we have learned to adapt can act as precursors for the fluidity of the communications industry.” Over the next few months, #ElonComm will post quotes and comments from successful alumni, advisory board members and friends. To learn more about our Turning 21 celebration, visit the #LinkInBio. #ElonComm21

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