We partnered with red_ant_asia to create a captivating animated video for the Year of the Rabbit CNY collaboration between historic fragrance brand creedboutique and Chinese Art Toy sensation ROBBi. Our story starts with a mythical horse roaming the barren lands of a faraway planet. Each step breathes life into the earth, adorning the land in endless beauty. Planet explorer ROBBi spies it and sets chase and their dance concludes as the horse morphs into Creed’s fragrance - Silver Mountain Water. The piece was initially exclusively for the Chinese market but was launched as a global campaign during CNY 2023. Our sincerest gratitude to the Red Ant, Creed and ROBBi teams for entrusting us with such an iconic project! #MovedbyCarbon #CarbonMoves . . . . . #HouseofCreed #CreedxROBBi #Robbiart #Animation #3DAinimation #3DSimulation #C4D #C4Dart #houdini #animationstudio #animationagency #branding #creativeagency #animtion3D #CGIAnimation #productanimation