#paiddesignessentialspartner 💁🏾‍♀️ New DesignEssentials Collection at target! . The African Chebe Collection is my new favorite thing!! I was skeptical when the conditioner said not to rinse it out but I went with it because you know we leave a little conditioner in anyway. IYKYK LOL They sent it over to me and after the first use I was asking myself “WHOSE HAIR IS THIS”. It is incredibly moisturizing! . This brand is OG certified as it has been a Black-Owned brand since 1990 and has since been passed down to Mr. McBride’s son, Cornell McBride Jr. and maintains a mostly Black Staff! 🥳🥳 . Have you heard of or used Chebe powder before? Drop us some tips!! . #targetwhileblack #blackowned #blackexcellence #blackhistory #blackbeyondmeasure #targetfinds #targetmusthaves #naturalhair #designessentials