Watch the World’s Strongest Men take on the bfgoodrichtires HD Terrain Deadlift TOMORROW at 3PM ET on cbstv 🎬 𝗟𝗜𝗡𝗞 𝗜𝗡 𝗕𝗜𝗢 𝗳𝗼𝗿 𝗮 𝗙𝗥𝗘𝗘 𝗔𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 𝗢𝗥 𝗢𝗶𝗹 𝗖𝗵𝗮𝗻𝗴𝗲 #WSM2024 #BFGoodrich #whatareyoubuildingfor *Professional Athlete Depicted