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NEW WORK: THE MAJOR MOISTURE MATCHUP 🏆 FOR TATCHA pt. 1 Let’s get ready to MOISTURIZE 🗣️Tatcha’s latest campaign is finally here and we had some MAJORLY dewy and hydrated skin in the game. From concepting, scripting, and production, to a social media strategy that left FYPs & feeds nearly waterlogged, and THEN an experiential event that brought a brand new level of moist to NYC (more to come here 👀), we couldn’t be more excited to see this campaign go from locker room talk (aka Zoom call after Zoom call) to the court✨ Whether you’re training to be a supple-skinned superstar (rickeythompson & glamzilla–looking very dew-mure, Team) or a poreless perfectionist (passthatpuss & jackieaina–hydration level is off the charts!), as long as you’re #TeamTatcha, it’s a win/win for your skin. But seriously, though. #TeamWater or #TeamDewy?! CREDITS: CREATIVE: weareshadow CASTING: international_casting SCRIPTING: weareshadow PRODUCTION: see.me.creative DIRECTOR: sara_nell_mcd DIRECTOR OF PHOT...

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