NEW WORK: THE MAJOR MOISTURE MATCHUP 🏆 FOR TATCHA pt. 1
Let’s get ready to MOISTURIZE 🗣️Tatcha’s latest campaign is finally here and we had some MAJORLY dewy and hydrated skin in the game. From concepting, scripting, and production, to a social media strategy that left FYPs & feeds nearly waterlogged, and THEN an experiential event that brought a brand new level of moist to NYC (more to come here 👀), we couldn’t be more excited to see this campaign go from locker room talk (aka Zoom call after Zoom call) to the court✨
Whether you’re training to be a supple-skinned superstar (rickeythompson & glamzilla–looking very dew-mure, Team) or a poreless perfectionist (passthatpuss & jackieaina–hydration level is off the charts!), as long as you’re
#TeamTatcha, it’s a win/win for your skin.
But seriously, though.
#TeamWater or
#TeamDewy?!
CREDITS:
CREATIVE: weareshadow
CASTING: international_casting
SCRIPTING: weareshadow
PRODUCTION:
see.me.creative
DIRECTOR: sara_nell_mcd
DIRECTOR OF PHOT...