Revenue sharing is coming to college athletics, but that doesn’t mean NIL is going anywhere. When every school pays their players $20+ million in revenue sharing, the real competition becomes who can raise more NIL money through their collective to pay their players EVEN MORE. Schools & collectives need to find ways to drive real NIL revenue that isn’t through donors. That’s why we’re building @thecollegesportsco. #cfb #collegefootball #collegeathlete