🌯 These athlete partnerships are driving higher social media engagement and introducing fresh, innovative strategies in marketing for these fast-casual brands. Here’s how: 1️⃣ Tap into a rapidly expanding audience of in-season athletes with unprecedented growth 2️⃣ Showcase products authentically as part of athletes’ diets and lifestyles through genuine content 3️⃣ Promote quick meal options around college campuses, targeting a primarily student audience 4️⃣ Build brand loyalty by creating athlete-named products or giving back to local college athletes For a full analysis of these partnerships and the latest insights in athlete-influencer marketing, subscribe to the Weekly Report in our bio! #NCAA #NIL #collegefootball #CAVAthlete #chipotlepartner #sweetgreen #sportsmarketing