Aaron Eisman, Founder & CEO of Eisman Digital and author of 'The Evolution of Sports Social Media', joined the show to discuss his journey, the process of writing a book on the industry, his first post that garnered global attention (Down Goes Shaq!) and so much more. Connect with Aaron! ➡️ linkedin.com/in/aaroneisman503 Connect with Zach! ➡️ linkedin.com/in/zacharygalia Catch new episodes of a Very Good Social Media Podcast every Monday at 12 PM EST everywhere you watch or listen to podcasts. Subscribe ➡️ youtube.com/channel/UCFuwREWDI-_yYLCuh_Z8hyQ?sub_confirmation1 Spotify ➡️ bit.ly/48sNHCY Apple Podcasts ➡️ bit.ly/3S4zKpw X/Twitter ➡️ twitter.com/verygoodsocial Song: Ikson - Anywhere License: Creative Commons (CC BY 3.0) creativecommons.org/licenses/by/3.0 Music powered by BreakingCopyright: breakingcopyright.com