After a 7 team branding exercise with 7 potential names for the new gastoniabaseball , the fans officially voted to call their team the Ghost Peppers. �� One of many design directions, ownership wanted to focus on “the heat” while also still focusing on fun. The disjointed, floating hands make it feel more “ghostly”, a design strategy we were struggling with �internally to visualize. ��This primary logo comes with a slew of �secondary and tertiary marks, as well as text lockups, 1 color options, and a custom number font . . ____________________________________ The Barn Creative - A Creative Branding Agency - #CreativeBranding #FranchiseBrand #TeamDefiningCreative #ElevatingSportsDesign #CelebratingTraditions _____________________________________ . . . #design #sportsdesign #sportsgraphics #sportsart #sportscreative #mascot #mascotdesign #logo #identity #graphicdesign #designforsport #branding #branddesign #brandcreation #brandidentity #teamdesign #sportsbranding