Established in 2023, MARCCH is a contemporary menswear label based in Hong Kong, founded by Louis Chow. MARCCH offers wearable, humorous designs that convey a sense of ritual and fun. The brand’s design philosophy is encapsulated in the statement “Minimal but iconic, Classic but trendy, Humble but detailed.” MARCCH draws inspiration from art, culture, and constantly explores the possibilities between technology and traditional craftsmanship. This is expressed through diverse fabric selections, innovative designs, and distinctive silhouettes, all of which aim to convey the concepts and emotions behind each collection. The MARCCH men embraces style, classicism, and humor in his everyday life, from the workweek to the weekend. He seeks an extraordinary wardrobe that is modern, iconic, and exudes confidence, rather than saving his best attire for special occasions only. #FASHIONALLY #SS25 #HKTDC #CENTRESTAGEHK #CCIDAHK