#EXCLUSIVE: The #WaltDisney Co. is poised to announce a major AI initiative that will transform its creative output, individuals with knowledge told #TheWrap on Thursday. The initiative is said to involve “hundreds” of people at the company and will primarily focus on post-production and visual effects. A second individual said it would also involve parks and experiences, but not customer-facing. The source said it was unclear when Disney would officially announce the initiative. The news was quickly traveling through tech circles and Wall Street, even with few details immediately available. A Disney spokesman could not immediately be reached for comment. 🔗link in bio for more.