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Do you face challenges as a starting entrepreneur? Get inspired by melanie.keita.mariam, a serial entrepreneur passionate about building climate ventures, named in Forbes 2021 30 under 30 list. Mélanie Keïta Mariam has also participated in the UBS Female Founders project, a program offering support to build relationships and networks for early-stage female and non-binary founders. We asked Melanie what she did as a starting entrepreneur to attract and retain talent. Here’s what she had to say: - Focus on vision: When people believe in your mission and feel connected to a larger purpose, they’ll be willing to join you on the challenging journey. - Emphasize personal growth: Highlight the opportunities for personal and professional growth that come with being part of a startup. - Offer additional benefits: Even if you can't match corporate salaries, provide a good work environment and benefits like health insurance or free meals. - Create retention strategies: Implement trainin...

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