We recently talked about common challenges starting entrepreneurs face with melanie.keita.mariam, a serial entrepreneur passionate about building climate ventures. She was also named in Forbes 2021 30 under 30 list and a UBS Female Founders participant. “At the beginning, I had three challenges,” says Melanie Keita Mariam, “The first one was focus. The second one was money, and the third one was mindset.” Don’t get distracted by too many ideas—stay grounded in your mission. Remember, it’s not just about raising money but also about creating value for your customers. Above all, embrace a mindset of resourcefulness and resilience. Building a business is about learning through trial and error and growing with each mistake. Don't fear failure; embrace it as part of the journey. #ShareUBS #WomenEntrepreneur #StartingBusiness #UBSFemaleFounders