Last month at Hypefest Hong Kong, the Hong Kong Tourism Board (HKTB) set up the "Hello Hong Kong Experience Zone,” drawing crowds all weekend.
The unique space combined urban elements with calligraphy design as traditional art blended with modern techniques, showcasing Hong Kong's cultural characteristics that blend East and West. Visitors were invited to participate in carnival-like games, winning Hong Kong-exclusive gifts like T-shirts, skateboards and postcards.
#Hypefest2024 #HelloHongKong #sponsored #discoverhongkong
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